When it comes to footwear, there are two types of women: The type that effortlessly glide down the street in four-inch heels, seemingly oblivious to their precarious footwear, and the type that avoid wearing heels unless absolutely necessary.
I belong to the latter group, although I’ve always wanted to be in the former category. For me, it’s not a matter of aesthetics or a political statement — they simply hurt my feet.
So when I heard about a startup called True Gault that makes shoes designed specifically for your feet using 3D scans, I was intrigued. Would it solve my high heel woes? Would I suddenly become confident and comfortable and — best of all — four inches taller?
I decided to give it a try.
For now, True Gault is only available to users with an iPhone 5 or newer. Once you download the app from the App Store, you’ll set up your account and tell the company a bit about yourself (like your height, weight, and standard shoe size) and your preferences in terms of colors and styles.
Once you’re registered, you can shop True Gault’s selection. There are 19 styles to choose from, and many of the styles have the option of a two-inch or four-inch heel. In total, there are more than 70 leathers and fabrics to choose from.
I decided on the Devin, a four-inch lace-up pump that comes in five different materials. I chose a cobalt blue called “Royal Blue Suede.” Like all the pumps, Devin costs $250 (True Gault’s boots cost $350).
While $250 or $350 isn’t cheap, it’s a bargain for customized, genuine leather or suede shoes. Designer brands often retail for double or triple that price, and they’re not fitted perfectly to your feet.